• Bollywood legend Amitabh Bachchan to launch NFT range

  • Bollywood legend Amitabh Bachchan has caught the Non-Fakeable Token (NFT) bug.

    The superstar, who has a career spanning over 50 years, will launch a digital collection featuring this life, including his recitation of Madhushala poetry – the famous collection of poems by his father Harivansh Rai Bachchan.

    The actor known as Big B will be launching his NFTs on Rhiti Entertainment’s platform BeyondLife.club. “Bollywood superstar Amitabh Bachchan will be the first to launch his NFT collection through BeyondLife.club. These collections will represent his legendary status and mark the opening of this virgin NFT platform,” the site said in a statement.

    The site will allow fans to come up with NFT ideas and share them with Bakhtin.” It could be an audio clip, a signed poster, or even a meet and greet. Go wild,” the site says. Bachkin is the first Bollywood celebrity to dabble in digital collectibles after Hollywood became aware of the trend earlier this year.

    NFTs are unique, verifiable digital assets that represent a variety of unique tangible and intangible items traded on the blockchain.Data tracked by DappRadar shows that NFT sales rose to $2.47 billion in the first half of 2021, up from a paltry amount a year earlier.

    The boom continued in the second half of the year. Payments giant Visa recently legitimized NFTs by investing $150,000 in CryptoPunk, a digital art collection that pioneered the space’s mainstream culture back in 2017.

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