• Freddie Mercury-Inspired NFTs Released to Benefit AIDS Charities

  • A new series of No Fake Tokens (NFT) honors the iconic singer on the anniversary of his 75th birthday.

    Four pieces of artwork from a digital collection influenced by the late Freddie Mercury will soon be auctioned. The auction is taking place on the singer’s 75th birthday.

    The collection contains artwork by Blake Kathryn, Chad Knight, Mat Maitland and MBSJQ. SuperRare, a digital art marketplace, is the organizer of the timed auction. It went live on Sept. 20 and lasts 75 hours, organizers said.

    In addition, proceeds from the auction will go to the Mercury Phoenix Trust – an AIDS charity. Queen members Brian May and Roger Taylor, along with band manager Jim Beech, formed the group in the singer’s memory.

    Three of the NFTs in the collection are depictions of the singer himself. The fourth is a white grand piano with a crown on a stool surrounded by a pool of goldfish.

    In a joint statement, both SupeRare and the charity linked the project to Mercury’s creativity.” Freddie Mercury left the world with a very simple creative brief at the time of his death.’ You can do anything you want with my work, just never bore me’.”

    NFT commemorative event

    Over the past year, the NFT market has seen a dramatic rise in popularity and activity. These digital collectibles have dominated the main mainstream sector and a digital metaspace has entered the limelight. Some, like the co-founder of Tether, believe that “every consumer product will have an NFT in the future.”

    Like Freddie Mercury’s NFT, this space has other examples of this technology being used for commemorative and charitable purposes.

    The hugely popular digital artist Beeple sold an NFT for $6 million, donating the proceeds to the OpenEarth Foundation. Sports star Pele also sold NFTs as digital trading cards and donated the funds to his charity.

    In addition, NFTs offer a digital capsule or the opportunity to commemorate something or even someone. Most recently, Russel Simmons and Snoop Dogg’s NFT series honored the pioneers of the hip hop music industry.The Masterminds of Hip Hop contains never-before-seen artwork and music from industry legends.

    It’s not just in the music industry where commemorative NFTs have a place.In August, unreleased photos of Kobe Bryant became an auction item for the NFT. The photos are of Bryant as a young 18-year-old basketball player.

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