• English Premier League Taps ConsenSys for Official NFT Partnership

  • Non-fungible tokens (NFTs) are fast becoming the latest arena for crypto and sports collaboration as England’s flagship football league and Ethereum developer ConsenSys partner on NFTs. The move comes as football stars join their colleagues in other sports to jump on the crypto-collectibles wave that seems to have cemented its place in pop culture.

    EPL and ConsenSys to Partner for Official League NFTs

    The Premier League’s management has approved ConsenSys to helm part of its NFT efforts. This approval came during the most recent shareholders meeting of the EPL board.

    The EPL’s official NFT ecosystem will be split into two main categories — stills and videos — with ConsenSys being responsible for still image NFTs. There are reports that Dapper Labs will oversee the video NFT endeavors but no official confirmation has yet emerged on that front. Dapper Labs has significant experience in the sports-related video NFT arena as it is the creator of the popular NBA Top Shot NFT collection.

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