Lamborghini’s first NFT, Space Time Memory is here. The company have eventually revealed their digital artworks since huge hype was generated upon the possibility of the car giants releasing their own collection. The collection is a series of five photographs of a Lamborghini Ultimae lifting off to the stars.
About Space Time Memory
Space Time Memory is Lamborghini’s first step into the NFT space. It has been done in partnership with artist, Fabian Oefner. The five pieces of art which have been developed will go to auction on the 1st February at 4 PM CET.
Interestingly, the NFTs come with a physical element: The Space Key. This physical item is a piece of carbon fiber sent to outer space by the company. It’s engraved with a unique QR code, that links to the NFT. A total of five of these keys were made, totalling the same amount of NFTs that will be minted.
In detail, the NFT part of the launch includes a picture that shows a Lamborghini Aventador Ultimae ascending towards the stars. The artist, Oefner made a total of five different images that represent unique moments within seconds from each other as the car climbs above the earth. Its parts: the engine, the transmission, the suspension and hundreds of nuts and bolts are shooting away from the chassis like the exhaust flame of a rocket.
Notably, despite looking like a computer-generated image, it is totally created by real-world parts. The artist captured over 1500 parts of a real car. “The photo of the earth’s curvature was made by sending a weather balloon equipped with a camera to the edge of the stratosphere. ” Each of the images were then formed into an artificial moment in time. This gave a result of an image with over 600 million pixels. Hidden details are revealed upon zooming in to Space Time Memory.
Lamborghini is a luxury Italian car producer which was founded in 1963 by Ferruccio Lamborghini. Since then, they have grown to become a worldwide brand that is totally recognizable globally. Before the launch of the Automobili Lamborghini, Ferruccio founded Lamborghini Trattori which specialised in producing tractors. Their current CEO is Stephan Winkelmann and the firm is owned by Audi. In addition to cars and tractors, the group has also built motorbikes and marine engines.
They also had an F1 team in the late 80s and early 90s. However, their time in the Championship was short-lived, as it only lasted 4 years. In that time, they had one podium finish.
Their cars have become the ultimate flex for young people who earn a large amount of money. Recently, in the mid-2010s, Lamborghinis were very popular for thriving YouTubers, like Jake Paul and KSI, to purchase. Also, we have seen young people who get rich from endeavours like e-commerce, crypto trading and now NFTs flexing their cars on social media.